Together with our customer in Japan we visited the plant of the Indian tile maker SIYATONE and carried out a quality audit. On site we checked the points that matter in the Japanese market one by one — dimensional accuracy, surface finish, consistency of colour and pre-shipment inspection — and keep raising quality together with the manufacturer.

Together with our customer in Japan, ABCD Inc. (headquarters: Tokyo; Representative Director and CEO: Tatsuya Shiono) visited the manufacturing plant of the Indian tile maker SIYATONE and carried out a quality audit.
ABCD imports not only food but also building materials, tiles among them. With a material like tile, there is a great deal that photographs and samples cannot convey. That is why we place such importance on having customers see the factory for themselves and confirm the quality first-hand.
What we checked in this audit
This was not our first visit to the SIYATONE factory. As before, we went through the points that matter in the Japanese market one by one on site: the production equipment and quality control systems, dimensional accuracy, surface finish, consistency of colour, and how inspection is carried out before shipment.

Raising quality together with the manufacturer
We already supply Indian tiles to many customers in the Japanese market. Building on that, we pass the requests of customers who ask for a higher standard directly to the production floor in India, and keep improving quality together with the manufacturer. With every visit, that quality has risen steadily.
Our approach is the same for food and for building materials
Food or building materials, ABCD's approach does not change. Rather than simply buying and reselling, we share the standards the Japanese market requires with manufacturers on the ground, and go back to verify them again and again in order to raise that level further.
Through this accumulation of work, we intend to make Indian tiles a dependable option that customers in Japan can source with confidence.


